The central marketing claim of the Hollowayian system, as reproduced in the British Medical Association’s 1912 analysis: the pills “have positively no equal for thoroughly cleansing the system and putting the liver and kidneys in functional order,” and the wrapper pamphlet “A Key to Health” set out the “Hollowayian System of Medicine” and prescribed the pills and ointment for a long list of complaints, among them gout, rheumatism, sciatica, paralysis, liver complaints, asthma, bronchitis, bad legs, ulcers, tumours, piles, fistulas, dropsies, jaundice, impotency, venereal diseases, erysipelas, scrofula and diarrhoea. It is recorded as unreplicated rather than refuted. Royal Holloway’s institutional history says the mainly herbal products were incapable of producing the miracle effects advertised, while the BMA analysis identifies the pills as aloes, powdered ginger and soap without presenting itself as a clinical trial. The Dictionary of National Biography dates the ointment’s launch to 1837 and says the pills followed soon afterward; the exact pill and pamphlet wording attached here is dated to the Association’s 1912 record.